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October 24, 2017 3 min read

Latinas Equal Pay Day — FAQs about the campaign


●  As a business that supports equality, we are partnering with LeanIn.Org (a nonprofit organization founded by Facebook COO Sheryl Sandberg) to highlight the unfairness of the gender pay gap on Latina Equal Pay Day.

●  Women on average are paid 20% less than men. If you break the pay gap down by race and ethnicity, it is worse: Black women are paid 37% less and Latinas are paid 46% less.

○  In fact, over the course of her career, a Latina will typically lose nearly $1,000,000 (NWLC) and at the current pace, Latinas won’t see equal pay until 2248 (IWPR).2

●  Local businesses like ours are offering 46% discounts to all customers on Latina Equal Pay Day, November 2, to highlight the inherent unfairness of this gender pay gap.

●  You can learn more about the campaign by visiting



●  For every $1 men make, women are paid 80 cents on average. Compared with white men, Black women are paid 63 cents, Latinas are paid 54 cents, white women are paid 75 cents, and Asian American women are paid 85 cents (IWPR). 2

●  No matter how you cut it, there is a pay gap. Even when you control for differences in hours worked, women are still paid 82 cents for every dollar men are paid. When you control for occupational and industrial differences, women are paid 92 cents.3

●  Equal pay matters to people. 93% of voters favor equal pay for equal work.4

1 National Women’s Law Center (NWLC), August 2016. The National Women’s Law Center is non-profit organization that advocates for women’s rights through policy and litigation.

2 Institute for Women’s Policy Research (IWPR), September 2016. The Institute for Women’s Policy Research is the leading think tank in the United States focusing on the analysis of public policy through a gendered lens.

3Francine D. Blau and Lawrence M. Kahn, “The U.S. Gender Pay Gap in the 1990s: Slowing Convergence,” Industrial & Labor Relations Review .

4Make It Work Advocacy Group and Lake Research Partners, 2015 Poll.



Q: What is Equal Pay Day?
Equal Pay Day, April 4, 2017, marked how far women collectively needed to work into 2017 to catch up to what men were paid in 2016. To punctuate the day, LeanIn.Org worked with Lyft, Procter & Gamble, LUNA Bar, Salesforce, and hundreds of businesses to offer 20% discounts and special offers.
Because Black women and Latinas face an even larger wage gap, they need to work further into 2017 to catch up. On Black women’s Equal Pay Day and Latina Equal Pay Days (July 31 and November 2, respectively), businesses are offering larger discounts to draw attention to the unfairness of earning even less.


Q. Why is the gender pay gap bigger for Black women and Latinas?
Industry and occupation account for some of the pay gap. Black women and Latinas are overrepresented in low-paying jobs and underrepresented in high-paying jobs—and they're paid less than white men in both. At every education level, there's still a larger pay gap for Black women and Latinas that economists believe is likely related to a combination of both gender bias and racial bias.


Q: Is this campaign advancing a political or partisan agenda?
LeanIn.Org is a non-partisan organization. LeanIn.Org is not promoting a specific proposal or piece of legislation as partof this initiative.


Q: What else is going on during Latina Equal Pay Day?
You can learn more about all of our efforts by visiting


Q: What is LeanIn.Org? How do I get involved?
LeanIn.Org is a nonprofit organization founded by Facebook COO Sheryl Sandberg to empower women and give them
the insights and skills they need to be successful. LeanIn.Org runs programs that counter gender stereotypes and
advance opportunities for all women. LeanIn.Org’s main program is Lean In Circles, small peer groups that meet
regularly to encourage one another and learn new skills together. There are 33,000 Circles around the world, and they
are helping women go further together. Local Chapters of Lean In Circles are volunteer-run and operate independently
from LeanIn.Org. Visit to learn more.


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